{"title":"Electricals","description":"","products":[{"product_id":"silver-bullet-attitude-hair-straightener-black","title":"Silver Bullet Attitude Hair Straightener Black","description":"\u003cp\u003eIf you  re short on time, you need a flat iron which will have you styled quickly and effortlessly. Enter the Silver Bullet Attitude Hair Styler; a straightening iron that gets the job done fast, whether you  re after sleek straightening or conditioned curling.  \u003cbr\u003e\u003cstrong\u003e\u003cbr\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003e25 mm friction-free ceramic and tourmaline plates\u003c\/li\u003e \u003cli\u003eGentle, variable far-infrared heat up to 225 °C\u003c\/li\u003e \u003cli\u003eVariable heat settings for all hair types\u003c\/li\u003e \u003cli\u003eAdvanced Surround Heat Technology for longer-lasting curls, flicks and waves\u003c\/li\u003e \u003cli\u003eDual voltage for worldwide usage\u003c\/li\u003e \u003cli\u003eComes complete with heat resistant storage pouch, cushioned paddle brush, styling comb and 6 sectioning clips\u003c\/li\u003e \u003c\/ul\u003e","brand":"Silver Bullet","offers":[{"title":"Default Title","offer_id":43156612776051,"sku":"3253","price":314.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/0614\/7443\/files\/2356-thickbox_default-Silver-Bullet-Attitude-Hair-Straightener-Black_800x_afd870d6-886f-4d18-bad3-2073e4829c59.jpg?v=1769084030"},{"product_id":"silver-bullet-revolution-hair-dryer","title":"Silver Bullet Revolution Hair Dryer","description":"\u003ch1\u003eIt  s a Revolution\u003c\/h1\u003e\u003cdiv\u003e\u003cdiv\u003e\n\u003cp\u003eThe Revolution is here. Extremely lightweight, compact and powerful. Silver Bullet Revolution Professional Hair Dryer is the humble hair dryer made exceptional.\u003c\/p\u003e\n\u003cp\u003eThis is the Revolution. Prepare for extraordinary power and speed with a professional, super-fast BLDC 110,000 rpm motor. Ultra-lightweight design is compact, comfortable and manoeuvrable. Intelligent ionic generator reduces frizz, retains moisture and delivers smoother, silkier results. 3 speed and 3 heat settings suit all hair types and textures, while the essential cool shot button sets style securely in place. Clever auto clean function reverses motor to clean the rear filter. Revolution also includes two magnetic nozzles, wide and regular, as well as a diffuser.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003cul\u003e\u003c\/ul\u003e\u003cul\u003e\u003c\/ul\u003e\u003cul\u003e\u003c\/ul\u003e","brand":"Silver Bullet","offers":[{"title":"Default Title","offer_id":43156613169267,"sku":"3251","price":279.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/0614\/7443\/files\/Silver-Bullet-Revolution-Hair-Dryer-1_800x_18eb676a-cc9f-46e1-812c-497d966df599.jpg?v=1770601513"},{"product_id":"silver-bullet-bliss-2-in-1-styling-brush","title":"Silver Bullet Bliss 2 In 1 Styling Brush","description":"\u003cp\u003eThe 2 in 1 hot air straightening brush which delivers styling bliss. Silver Bullet Bliss 2 in 1 Styling Brush simultaneously dries and styles hair, giving you the power of a brush and hair dryer in one ultra-fast, easy tool. The result? Stunningly smooth, shiny, detangled and volumised.\u003c\/p\u003e\u003cp\u003eThanks to ionic ceramic, Silver Bullet Bliss 2 in 1 Styling Brush eliminates frizz and locks down the hair cuticle for enhanced shine and longer lasting results. Designed for superior grip, the bristles create the perfect amount of tension for styling with effortless ease. With temperatures up to 210 °C, all hair types, including straight, wavy and curly, will fall in love with simplified styling.\u003c\/p\u003e\u003cp\u003eFeatures:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e2 in 1 hot air straightening brush\u003c\/li\u003e\n\u003cli\u003eBrushes and dries hair simultaneously\u003c\/li\u003e\n\u003cli\u003eSmooths, shines, detangles and volumises\u003c\/li\u003e\n\u003cli\u003eTemperature up to 210 °C\u003c\/li\u003e\n\u003cli\u003eSettings  €˜low   and  €˜high   heat the ceramic bristles and blow hot air\u003c\/li\u003e\n\u003cli\u003eSetting  €˜heat   heats the ceramic bristles only\u003c\/li\u003e\n\u003cli\u003eIonic ceramic for frizz reduction\u003c\/li\u003e\n\u003cli\u003eBristles designed for superior grip\u003c\/li\u003e\n\u003cli\u003eGreat for straight, curly and wavy hair\u003c\/li\u003e\n\u003cli\u003eDual voltage for worldwide usage\u003c\/li\u003e\n\u003cli\u003eTwo year warranty\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Silver Bullet","offers":[{"title":"Default Title","offer_id":43156613202035,"sku":"3250","price":266.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/0614\/7443\/files\/SilverBulletBliss2In1StylingBrush1_800x_c8735187-8332-4d48-80f2-ce7704fbddc8.jpg?v=1770601487"},{"product_id":"silver-bullet-platinum-hot-air-brush-58mm","title":"Silver Bullet Platinum Hot Air Brush 58mm","description":"\u003cp\u003eWho knew styling could be this fast and easy? Silver Bullet Platinum Oval Hot Air Brush is just one easy step to a salon quality blow-dry in the comfort of your own home. Dry and style at the same time    no other tools needed!\u003c\/p\u003e\u003cp\u003ePowerful 1000W DC motor, 3 heat\/speed settings and a tourmaline\/ceramic coated barrel combine for smooth and shiny results every single time. Use Silver Bullet Platinum Oval Hot Air Brush on dry or damp hair to volumise, smooth or add loose, soft waves. Great for touch-ups and next day hair also. Tufted bristles create extra grip and smoothing power. Silver Bullet Platinum Oval Hot Air Brush is incredible convenience for all hair types.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e58mm oval barrel\u003c\/li\u003e\n\u003cli\u003eSalon quality blow-dry in one easy step    no other tools needed!\u003c\/li\u003e\n\u003cli\u003eSmooths, volumises or adds loose, soft waves\u003c\/li\u003e\n\u003cli\u003eGreat for touch-ups and next day hair\u003c\/li\u003e\n\u003cli\u003ePowerful 1000W DC motor\u003c\/li\u003e\n\u003cli\u003e3 heat\/speed settings\u003c\/li\u003e\n\u003cli\u003eTourmaline\/ceramic coated barrel creates smoother, shinier results and reduces frizz\u003c\/li\u003e\n\u003cli\u003eHeat resistant ball-tipped nylon and tufted bristles\u003c\/li\u003e\n\u003cli\u003eIonic generator emits negative ions for moisturised, healthier looking hair with reduced heat damage\u003c\/li\u003e\n\u003cli\u003eUse on all hair types, damp or dry\u003c\/li\u003e\n\u003cli\u003eLightweight 368g\u003c\/li\u003e\n\u003cli\u003eTwo year warranty\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe Silver Bullet Hot Air Brush is designed for use on damp hair or dry hair. Hair should be freshly washed, towel dried or completely dried and detangled before use. Do not use on synthetic wigs or hair extensions. Exercise caution when using the brush as it reaches a high temperature. Brush hair with a small section, brushing from the roots out towards the ends. Hold the hair to be brushed with one hand and brush with the other hand. Exercise caution with the temperature of the brush, as it reaches a high heat level.\u003cbr\u003e\u003c\/p\u003e","brand":"Silver Bullet","offers":[{"title":"Default Title","offer_id":43156613234803,"sku":"3249","price":214.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/0614\/7443\/files\/SilverBulletPlatinumHotAirBrush58mm_800x_b4df2a1d-89e8-49a7-93d0-311445bd7fad.jpg?v=1769084028"},{"product_id":"silver-bullet-keratin-230-titanium-gold-hair-straightener","title":"Silver Bullet Keratin 230 Titanium Gold Hair Straightener","description":"\u003cp\u003e\u003cstrong\u003eGold Limited Edition\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePresenting the limited edition Silver Bullet  Keratin 230 Gold Titanium Straightening Hair Iron. Encased in a beautiful box, this limited edition straightener features stunning gold titanium plates. Gorgeous gold plates combine with adjustable heat up to 230 °C to tame even the most unmanageable hair. Advanced surround heat creates curls, waves and straightened hair easier and faster.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLimited edition with friction free 25mm gold titanium plates\u003c\/li\u003e\n\u003cli\u003ePresented in a special Silver Bullet box\u003c\/li\u003e\n\u003cli\u003eAdjustable heat up to 230 °C\u003c\/li\u003e\n\u003cli\u003eStraightener controls on inside of handle, can  t be accidentally changed  \u003c\/li\u003e\n\u003cli\u003eAdvanced surround heat for faster curls, flick and waves\u003c\/li\u003e\n\u003cli\u003eIdeal for use with permanent and keratin straightening systems\u003c\/li\u003e\n\u003cli\u003eIncludes: paddle brush, styling comb, 4 crocodile clips and heat resistant mat\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Silver Bullet","offers":[{"title":"Default Title","offer_id":43156613398643,"sku":"3247","price":280.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/0614\/7443\/files\/SilverBulletKeratin230TitaniumGoldHairStraightener_800x_d10362ca-d285-4b2f-a92e-6f43c5876419.jpg?v=1769084027"},{"product_id":"silver-bullet-envy-ceramic-hair-straightener","title":"Silver Bullet Envy Ceramic Hair Straightener","description":"\u003cp\u003eLet your hair be the envy of everyone. Enviably smooth, sleek and shiny hair is reality with the Silver Bullet Fastlane Envy Hair Straightener. With a superior ceramic heater, constant heat is maintained, ensuring consistently impeccable results without friction or damage. 25mm plates and adjustable heat up to 230°C for all hair types.\u003c\/p\u003e\u003cp\u003eFeatures:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAdjustable temperature up to 230°C for all hair types\u003c\/li\u003e\n\u003cli\u003e25mm ceramic plate surfaces\u003c\/li\u003e\n\u003cli\u003eAdvanced Surround Heat for faster curls, flicks and waves\u003c\/li\u003e\n\u003cli\u003e360° swivel cord\u003c\/li\u003e\n\u003cli\u003e2-year warranty\u003c\/li\u003e\n\u003cli\u003eDual voltage for worldwide travel\u003c\/li\u003e\n\u003cli\u003eIncludes a heat resistant pouch for easy storage and 4 crocodile clips\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Silver Bullet","offers":[{"title":"Default Title","offer_id":43156613431411,"sku":"3246","price":177.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/0614\/7443\/files\/Silver-Bullet-Fastlane-Envy-Hair-Straightener_1_800x_be844a57-ac46-4832-80ef-fad3e96b5edb.jpg?v=1769084026"},{"product_id":"silver-bullet-jetliner-1800w-hair-dryer","title":"Silver Bullet JetLiner 1800W Hair Dryer","description":"\u003cp\u003eUltra-powerful, super lightweight and digital. Fly high on incredible performance with Silver Bullet JetLiner Hair Dryer. With 105,000 rpm, 1800 watt, brushless DC motor, this is a futuristic hair dryer designed to excel.\u003c\/p\u003e\u003cp\u003eExperience five dial-in modes: fine, normal, coarse, manual and turbo boost. A setting for every hair type and every styling need. Silver Bullet JetLiner Hair Dryer also features 3 speed\/3 heat settings in manual mode, as well as a cool shot function. This iconic hair dryer also has an ionic generator for smoother, shinier hair with reduced frizz. Super lightweight at only 348 grams. With its streamlined appearance, Silver Bullet JetLiner Hair Dryer lets your creativity take flight with the most advanced technologies.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e105,000 rpm, 1800 watt brushless DC motor\u003c\/li\u003e\n\u003cli\u003e5 dial-in modes: Fine, normal, coarse, manual and turbo boost\u003c\/li\u003e\n\u003cli\u003e3 speed\/3 heat settings in manual mode\u003c\/li\u003e\n\u003cli\u003e13 heat\/airflow settings\u003c\/li\u003e\n\u003cli\u003eCool shot function\u003c\/li\u003e\n\u003cli\u003eIonic generator for smoother, shinier hair with reduced frizz\u003c\/li\u003e\n\u003cli\u003eMemory function: Restarts at previous setting\u003c\/li\u003e\n\u003cli\u003eAuto-locking function\u003c\/li\u003e\n\u003cli\u003eAuto self-cleaning function\u003c\/li\u003e\n\u003cli\u003eAuto-protection against power surges\u003c\/li\u003e\n\u003cli\u003eSuper lightweight at only 348g\u003c\/li\u003e\n\u003cli\u003e2 styling nozzles, 1 diffuser\u003c\/li\u003e\n\u003cli\u003eProfessional 3 m power cord\u003c\/li\u003e\n\u003cli\u003eHanging hook\u003c\/li\u003e\n\u003cli\u003eIncludes extra soft foam circle for rear filer\u003c\/li\u003e\n\u003cli\u003eTwo year warranty\u003c\/li\u003e\n\u003cli\u003eColour: Grey\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eIncludes:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSilver Bullet JetLiner Hair Dryer\u003c\/li\u003e\n\u003cli\u003e2x Styling Nozzles\u003c\/li\u003e\n\u003cli\u003e1x Diffuser\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eThe dryer should be turned off.\u003c\/li\u003e\n\u003cli\u003eRemove the rear filter and soft foam circle. Make sure the rear filter is always clear of debris.\u003c\/li\u003e\n\u003cli\u003ePress the air speed and temperature buttons down at the same time for 3 seconds.\u003c\/li\u003e\n\u003cli\u003eThe dryer will then automatically start the self-cleaning process where the motor reverses for about 10 seconds and then will turn off.\u003c\/li\u003e\n\u003cli\u003eMake sure the rear filter is clear of any debris and reattach the soft foam circle and rear filter.\u003c\/li\u003e\n\u003cli\u003eA few seconds later you can start using the dryer as normal by pressing the on\/off switch on.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Silver Bullet","offers":[{"title":"Default Title","offer_id":43156613496947,"sku":"3245","price":575.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/0614\/7443\/files\/SilverBulletJetLinerHairDryer_800x_b567f1ae-42d5-4492-a73a-2c39f2981e86.jpg?v=1770601496"},{"product_id":"silver-bullet-showstopper-blowout-volumiser-brush-58mm","title":"Silver Bullet ShowStopper Blowout \u0026 Volumiser Brush 58mm","description":"\u003cp\u003eShowstopping hair? It  s fast, easy and convenient with Silver Bullet ShowStopper Professional Blowout and Volumizer Brush. Dry and style at the same time    no blow-drying needed!\u003c\/p\u003e\u003cp\u003eDry, volumise and smooth. You  ll create a professional blow-dry at home without wasting time or money. This clever hot air brush combines a powerful 1000W DC motor, tangle-free bristles with ball tips for added grip and a 58mm oval barrel for the quickest, easiest styling experience ever. Smooth, shiny results with less flyaways thanks to the ionic generator and tourmaline\/ceramic technology. 3 heat settings are ideal for every hair type. Great for touch-ups, this lightweight, sleekly designed styling tool with comfort grip handle is a pleasure to use.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFrom towel-dried hair to quick, easy styling\u003c\/li\u003e\n\u003cli\u003eDry and style at the same time\u003c\/li\u003e\n\u003cli\u003eGreat for touch-ups\u003c\/li\u003e\n\u003cli\u003ePowerful 1000W DC motor for fast, even heat\u003c\/li\u003e\n\u003cli\u003e3 heat settings (high, low, cool) are ideal for every hair type\u003c\/li\u003e\n\u003cli\u003eIonic generator for smooth, shiny hair with less flyaways\u003c\/li\u003e\n\u003cli\u003eTourmaline and ceramic technology for less frizz\u003c\/li\u003e\n\u003cli\u003eDetangling nylon bristles with ball tips\u003c\/li\u003e\n\u003cli\u003eLightweight and easy to use\u003c\/li\u003e\n\u003cli\u003e58mm oval barrel\u003c\/li\u003e\n\u003cli\u003eComfort grip handle\u003c\/li\u003e\n\u003cli\u003eCool tip for safety\u003c\/li\u003e\n\u003cli\u003e2 year warranty\u003c\/li\u003e\n\u003cli\u003eColour: Black\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe Silver Bullet Hot Air Brush is designed for use on towel dried or dry hair. Hair should be freshly washed, towel dried or completely dried and detangled before use. Do not use on synthetic wigs or hair extensions. Exercise caution when using the brush as it reaches a high temperature. Brush hair with a width of approximately 5cm, brushing from the roots out towards the ends. Hold the hair to be brushed with one hand and brush with the other hand. Exercise caution with the temperature of the brush, as it reaches a high heat level.\u003cbr\u003e\u003c\/p\u003e","brand":"Silver Bullet","offers":[{"title":"Default Title","offer_id":43156613726323,"sku":"3244","price":228.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/0614\/7443\/files\/SilverBulletShowStopperBlowout_VolumiserBrush58mm_800x_9e5ec4c7-d419-4c3c-9539-894809fb3969.jpg?v=1769084024"},{"product_id":"silver-bullet-city-chic-hair-dryer-black","title":"Silver Bullet City Chic Hair Dryer Black","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFeel the Silver Bullet Heat\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003eSuper hot, super fast? It’s got to be \u003cem\u003e\u003ca href=\"https:\/\/i-glamour.com\/brands\/silver-bullet\"\u003eSilver Bullet\u003c\/a\u003e City Chic Hair Dryers. \u003c\/em\u003eAmazingly affordable and supremely fast to conserve time and money. 2000 watts of power, 3 heat \/ 2 speed settings and a long-life AC motor combine to create your fastest blow-dry yet. Are you ready to feel the Silver Bullet heat?\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eProfessional quality\u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e2000 watts of power\u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLong-life AC motor\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e3 heat settings\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e2 speed settings\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e2 styling nozzles\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cul\u003e\u003c\/ul\u003e","brand":"Silver Bullet","offers":[{"title":"Default Title","offer_id":43156613857395,"sku":"3242","price":141.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/0614\/7443\/files\/900670_800x_4c0712db-d300-485a-a486-90fc4ad79853.jpg?v=1770601518"},{"product_id":"silver-bullet-keratin-230-ceramic-25mm-hair-straightener","title":"Silver Bullet Keratin 230 Ceramic 25mm Hair Straightener","description":"\u003cp\u003eThe  Silver Bullet Keratin 230 Hair Straightener  offers accurate, stabilised, variable heat up to 230 °C which is a prerequisite of permanent and keratin straightening systems. The Keratin 230 is also ideal for medium to thick and difficult to manage hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e25mm ceramic\/tourmaline plate surfaces - distributes heat quickly \u0026amp; evenly\u003c\/li\u003e\n\u003cli\u003eFloating plate hair styler design -   glides through hair like silk\u003c\/li\u003e\n\u003cli\u003eAutomatic cut out\u003c\/li\u003e\n\u003cli\u003eIncludes: a heat mat, crocodile clips, styling comb and paddle brush\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Silver Bullet","offers":[{"title":"Default Title","offer_id":43156613922931,"sku":"3241","price":314.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/0614\/7443\/files\/SilverBulletKeratin230Ceramic25mmHairStraightener_800x_e6002821-ed1b-43a1-9ffd-8fc014e297d0.jpg?v=1769084021"},{"product_id":"silver-bullet-minimax-compact-high-performance-trimmer","title":"Silver Bullet MiniMax Compact High-Performance Trimmer","description":"\u003cp\u003eYour new favourite travel companion. 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Parlux Alyon Air Ionizer Tech Hair Dryer is lightweight, ergonomic, durable and powerful, the gold standard in professional hair dryers. Utilising the latest Air Ionizer Tech, Parlux Alyon is kinder to hair, creating effortlessly lustrous results.  Parlux Alyon is a combination of technology and innovation with over 40 years of Parlux expertise. The new K-Advance Plus motor gives superior performance in terms of higher power and a longer lifespan of an amazing 3,000 hours. 2250 watts of power and 84 cubic metres per hour airflow reduces drying time whilst preserving the integrity of hair. An innovative HFS (Hair Free System) allows you to easily keep the hair dryer motor clean with a simple daily action.  Parlux offers Italian made hairdryers, anchored with their iconic Parlux handles that allow the tools to be used easily and efficiently for long periods of time, with technology that ensures it can be used from 14 hour days in the salon, to 16 hour days on set. 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